Business of Art

2021 Fall Workshops


Interested in teaching a Business of Art Workshop? Fill out the application: Proposal form

Connect to your Customers with Effective Newsletters

La Bourgeois
Wednesday, October 12th
12:00 – 1:00 PM
$30 ($25 for SC Members)

Learn the basics of why and what a newsletter is and jump into the meat of how to create a newsletter readers want to open and read. The workshop will cover what to write about, how to build an engaged list, and create an enticing reward for people who sign up for your newsletter.

This workshop is presented online through Zoom. The workshop link will be emailed one day before the start of the workshop. Can’t make it at the scheduled time? No problem! Register to receive the workshops recording.

Registration: COMING SOON!

The Art of Collaborations

Dagny McKinley
12:00 – 1:00 PM
$30 ($25 for SC Members)

Creating a work of art is not enough to be successful today. Creatives are expected to market and promote their works as well. One of the easiest ways to do this is through collaborations. Learn how cross-disciplinary collaborations can take your work to the next level.

Registration: COMING SOON!

Copyright Basics for Creatives

Caroline Kert
Wednesday, October 20th
12:00 – 1:00 PM
$30 ($25 for SC Members)

Come learn the basics of copyright law with local arts attorney, Caroline Kert. Learn how to identify when someone may be infringing your rights, or when you’re infringing theirs. We’ll also examine fair use concepts, and popular misconceptions.

This workshop is presented online through Zoom. The workshop link will be emailed one day before the start of the workshop. Can’t make it at the scheduled time? No problem! Register to receive the workshops recording.

Registration: COMING SOON!

More Coming Soon!

2021 Spring Workshops:


LA (as in tra-la-la) Bourgeois has been creating and managing newsletters for over a decade. LA started writing for the web back in 1998, creating copy for her ISP. She has written and edited newsletters, emails, blog posts, and copy for businesses as diverse as performing arts centers, arts councils, fine furniture workshops, knitting designers, and writers. LA Bourgeois loves helping all kinds of artists manifest their creativity. She pursues art as it takes her, but her main love is writing. LA has a degree from the University of Denver in English with an emphasis on Theatre. She’s a serial entrepreneur, having run businesses as diverse as an internet service provider, yarn & fabric shop, and liquor store. She believes exploring your creativity invites joy into your life; embracing your creativity infuses your life with joy; and manifesting your creativity gives you a joyous purpose.

Caroline R. Kert is an attorney and a mediator. She champions artists and helps businesses in the creative industries protect their revenue streams, so they can focus on what they do best. She helps clients cut through the overwhelm to develop priorities and strategies that work for their specific business needs.

She counsels businesses, nonprofits, and emerging artists on all aspects of their business practices including entity formation, joint ventures, employment and independent consultant contract negotiation, employment law, intellectual property registration and licenses, risk management, collections, conflict resolution, and litigation. She also handles appeals to the federal and state court systems.

Ms. Kert has extensive experience governing nonprofit, environmental, government, and arts programs. She was appointed as Burning Man’s regional contact for Boulder in 2016 and was named the Colorado Business Committee for the Arts’ inaugural Volunteer Attorney of the Year in 2018.

When she is not in the office, Ms. Kert enjoys film, having worked on many student and professional sets and having attended the Colorado Film School for cinematography and directing. She also enjoys strategic games and poker.

Michanae Edwards Michanae(pronounced Mi-sha-nay) is the owner and designer behind Michanae’s Designs. She is an island girl from Ocho Rios, Jamaica. She started Michanae’s Designs in September of 2019 and it grew very quickly. Michanae has worked with business owners in Steamboat and from all over the United States, right from the comfort of her own home. She specifically works with female service providers who are interested in a more minimalist approach to design – someone who’s looking for a website and brand to be designed strategically to achieve a certain goal. Her designs are driven by passion, endless creativity, and psychology.

Dagny McKinley has published seven books helping preserve local history, sharing stories about exploration, wild spirits, and history and heritage. Over the past four years she has learned the importance of collaboration and seen the results good collaborations create for everyone.

Randy Rudasics is the manager at the Yampa Valley Entrepreneurship Center, a branch of the Colorado Mountain College in Steamboat Springs. Randy managed a Small Business Resource Center including an eight room business incubator, coordinated a local chapter of SCORE business counselors, counseled existing and new start-up businesses and served as a primary community resource on behalf of Colorado Mountain College. Randy has been the Chair of Steamboat Springs Economic Development Council (2009-2011); President Steamboat Springs Chamber Resort Association (2014/2015); Leadership Steamboat co-facilitator (2009-2018); President of the Rotary Club of Steamboat Springs (2019-2020). Among many accomplishments, he has developed and taught three credit classes titled Entrepreneurial Operations, Small Business Management, Intro to Business and HR Management and assisted hundreds of prospective entrepreneurs find professional assistance in the evaluation and development of business ideas and plans.

In partnership with